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Newly extended license agreement paves the way for 10-year project to align Sander fragrances with its position in luxury fashion.
January 12, 2023
By: Christine Esposito
Editor-in-Chief
Coty and Jil Sander have renewed their license agreement as well as the mutual decision to proceed with a long running partnership between the two companies. The renewal of the license agreement will strengthen the duo’s existing business partnership while paving the way for a brand new 10-year strategic project in which the Jil Sander brand will step into the global ultra-premium fragrances' segment for the first time ever, according to the brands. The agreement is perfectly aligned ...
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